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Airbnb Pricing in Gulf Shores, AL

Gulf Shores and Orange Beach are affordable Gulf Coast vacation markets. Extreme summer seasonality with June-July rates nearly 3x winter. Hangout Festival creates a brief but intense spring pricing spike.

58% avg occupancy+0.5% YoY ADR6 key neighborhoods

Average Nightly Rates in Gulf Shores

Base rates by property type. Adjust for season, events, and amenities.

Property TypeAvg RateThis Month
Studio$90$90
1 Bedroom$125$125
2 Bedrooms$180$180
3 Bedrooms$260$260
4+ Bedrooms$380$380
Private Room$55$55

Seasonal Pricing Trends

Monthly demand multipliers. 1.0x = average, above = high demand.

0.55x
Jan
0.6x
Feb
0.85x
Mar
1x
Apr
1.15x
May
1.4x
Jun
1.45x
Jul
1.3x
Aug
0.9x
Sep
0.8x
Oct
0.6x
Nov
0.55x
Dec
High season Average Low season Current month

Events That Affect Pricing

Major events in Gulf Shores that drive short-term rental demand.

Hangout Music Festival

May · Book 30+ days ahead

+80%

Spring Break

Mar · Book 21+ days ahead

+50%

Shrimp Festival

Oct · Book 14+ days ahead

+40%

Top Neighborhoods in Gulf Shores

Gulf Shores BeachOrange BeachFort MorganOno IslandPerdido KeyFoley

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Weekly Gulf Shores Report

Get weekly pricing insights for Gulf Shores — events, rate changes, and strategies.

Market Snapshot

Avg Occupancy
58%
YoY ADR Change
+0.5%
Supply Growth
+7%
Season (now)
1x

Frequently Asked Questions

What is the average Airbnb nightly rate in Gulf Shores?
The average nightly rate for a 1-bedroom entire place in Gulf Shores, AL is $125. A 2-bedroom averages $180 and a 3-bedroom averages $260. Private rooms average $55 per night.
What is the best time for Airbnb hosts in Gulf Shores?
The highest-demand months in Gulf Shores are July, June, August. During peak season, hosts can charge 20-50% above their base rate. Year-over-year ADR growth in Gulf Shores is +0.5%.
What events drive Airbnb prices up in Gulf Shores?
The biggest pricing events in Gulf Shores are Hangout Music Festival (+80%), Spring Break (+50%), Shrimp Festival (+40%). Hosts should adjust pricing 30 days in advance to capture early bookings at premium rates.
What is the average Airbnb occupancy rate in Gulf Shores?
The average Airbnb occupancy rate in Gulf Shores is 58%. Listing supply has changed by +7% year-over-year, which may increase competition.
How much should I charge for a 2-bedroom Airbnb in Gulf Shores?
A 2-bedroom entire place in Gulf Shores averages $180 per night. Adjust up during peak months (July, June) and during major events. Properties in top neighborhoods like Gulf Shores Beach and Orange Beach can command higher rates.